Why Google AdSense Rejects Most Websites

Let me guess…

You worked hard on your website, wrote some content, and applied for Google AdSense—only to get that frustrating rejection email. No explanation. Just a big, fat “NO.”

I’ve been there. Multiple times.

After my third rejection, I almost gave up. But then I started digging deeper, talking to other bloggers, and testing different approaches. Turns out, Google has some unspoken rules that most beginners (including past me) don’t know about.

So if you’re sick of rejections, stick with me. I’m going to walk you through the real reasons AdSense says no—and exactly how to fix each one.

Your Website Feels “Empty” (And Google Hates That)

Imagine walking into a store with only three products on the shelves. Would you trust it?

That’s how Google sees new websites with barely any content. They want to see:

  • At least 15-20 solid blog posts (not just 300-word fluff pieces)
  • Helpful, original content (no copied stuff or obvious AI writing)
  • A real “website” feel (not just a slapped-together blog)

What I Did Wrong:
My first site had 5 posts, all under 500 words. Rejected instantly.

How I Fixed It:
I wrote 25 detailed posts (800+ words each) before applying again. Worked like a charm.

Google AdSense rejection

You’re Breaking Rules You Didn’t Know Existed

Google has some weird little policies that’ll get you rejected fast:

A. Using “Bad” Images

  • Those free stock photos from random sites? Might be copyrighted.
  • Memes or celebrity pics? Big no-no.

Fix: Only use images from Unsplash, Pexels, or your own photos.

B. Writing About “Dangerous” Topics

Even if your content is clean, some niches get auto-rejected:

  • Make money online
  • Weight loss “secrets”
  • Anything about hacking, gambling, or adult stuff

Fix: Stick to safer topics at first (tech, parenting, hobbies).

C. Missing Must-Have Pages

No privacy policy? Automatic rejection. No contact page? Same deal.

Fix: Add these 4 pages ASAP:

  1. Privacy Policy
  2. Contact
  3. About
  4. Disclaimer

Your Site Looks Sketchy (Google AdSense rejection)

Google’s like that overly suspicious bouncer at a club. If your site looks even slightly off, you’re not getting in.

Common Design Mistakes:

  • Slow loading speed (Google tests this)
  • Broken links (check with Dead Link Checker)
  • Mobile-unfriendly layout (over 60% of users are on phones)

Pro Tip:
Use Google’s own Mobile-Friendly Test to check your site.

You Applied Too Soon (Everyone Does This)

Here’s the truth: Google prefers older websites.

  • Brand new site (under 3 months)? High rejection chance.
  • Domain older than 6 months? Much better odds and secure from Google AdSense rejection.
  • .

What I Learned:
My first site got rejected at 1 month old. The same site got approved at 4 months with zero content changes.

Google AdSense rejection
The Traffic Trap (Nobody Talks About This)

Here’s an open secret: Google wants to see some traffic first.

Why? Because they make money when people click ads. No visitors = no clicks = no reason to approve you.

Good Numbers to Aim For:

  • At least 50 daily visitors
  • Mostly from Google search (not just social media) Read more>>>>>

How to Get There:

  • Use simple SEO (like proper headings and keywords)
  • Share on Pinterest (drives traffic fast)
  • Comment on related blogs (gets you backlinks)
The Step-by-Step Approval Plan

Based on everything that finally worked for me:

  1. Write 20+ detailed posts (real helpful content, not fluff)
  2. Fix all technical issues    mobile-friendly, fast loading)
  3. Add mandatory pages (Privacy Policy, Contact, etc.)
  4. Wait 3-6 months if your site is brand new
  5. Get some traffic first (aim for 50+ daily visitors)
  6. Then apply—and actually get approved
How to Get Approved Fast (Step-by-Step Checklist)

Here’s exactly what to do before applying:

Content Requirements

  • 20-30 high-quality posts (800+ words each).
  • No plagiarism or AI-generated fluff.
  • Helpful, well-researched articles.

Technical Setup

  • Fast, mobile-friendly design.
  • HTTPS secured.
  • No broken links.

Policy Compliance

  • No copyrighted material.
  • No restricted niches.
  • Privacy Policy, About, and Contact pages.

✅ Traffic & Authority

  • At least 50+ daily organic visitors.
  • Some backlinks or social proof.

Final Tip: Don’t Give Up

My first site got rejected 3 times. My second site (where I followed these rules) got approved in 2 days.

Google’s picky, but they’re not impossible. Fix these issues, and you’ll get that sweet approval email.

Question for You:
How many times have you been rejected? What’s been your biggest struggle? Let me know in the comments—I’ll help troubleshoot!

Why This Guide Works:

  • Written by someone who actually failed (a lot) before succeeding
  • No confusing jargon—just straight talk
  • Only tips that worked in real life

Now go fix that site and get approved! 🚀

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